Writing for the Media – Part 1

Writing for the Media – Part 1

How do you write an article for the media? We’ve created a quick four-part guide. Step 1  Why do you want to write an article?  Be very clear about why you are writing an article and what you hope to achieve. Here are some ideas: To educate/inform your...
Thought Leadership

Thought Leadership

A rising tide lifts all boats by Julie Bennett We’re now heading into our 20th year as a public relations business, working mostly with financial services clients. Along the way, we have helped many business leaders find their voices so that they can publicly...
Sobering statistics: 2023

Sobering statistics: 2023

As 2023 rolled over into 2024, we did some reflecting. Is it just us, or was 2023 quite a year? We’ve gathered some stats and suffice it to say, they tell an interesting story. The financial and insurance services gender pay gap The national average total remuneration...
Season’s Greetings

Season’s Greetings

Merry Christmas and Happy New Year to our clients, colleagues and connections in business and financial services. It’s been an interesting year. As a final farewell to it, we have covered some of the latest moves in business and finance media and a couple of...
Is writing a book your New Year’s resolution?

Is writing a book your New Year’s resolution?

Too early for a New Year’s resolution? Actually, it’s probably not Before you know it, Christmas will be over, you’ll be on holidays and as you reset and recharge, your mind will turn to what you would like to achieve for your business in 2024. In fact, we...
Trapnell joins Sequoia

Trapnell joins Sequoia

Sequoia Financial Group (ASX:SEQ) (Sequoia) has appointed former Synchron Head of Adviser Support, Jonathan Trapnell, to assist the group in managing its education and licensee partnership programs, effective Monday 28 August 2023.Mr Trapnell is assisting...
Insync: AI reaches an inflection point

Insync: AI reaches an inflection point

MEDIA RELEASE SYDNEY: 3 August, 2023 – Insync Funds Management believes Artificial Intelligence (AI) has reached an inflection point, brought about by a new phase in the creation of generative AI and large-language transformer models such as ChatGPT. It sees...
What’s new in business and finance books

What’s new in business and finance books

July 2023 Welcome to our July newsletter. This time, we are pleased to share information on recent and new book releases which may be of interest to the business and finance communities. Readers of this newsletter can enjoy a 20% discount (you read that right!) on...